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buySAFE Introduces Modules for Open Source Shopping Carts osCommerce and Cube Cart

Hundreds of Thousands of Merchants Can Add buySAFE to Increase Shopper Confidence, Website Conversion Rates and Revenue

ARLINGTON, VA (May 31, 2007) — buySAFE, Inc. (www.buysafe.com), the leading trust and safety company for e-commerce transactions, today announced the release of modules for open source shopping carts osCommerce (www.oscommerce.com) and Cube Cart (www.cubecart.com) that allow merchants on these platforms to add the buySAFE trust solution to their e-commerce websites.

osCommerce and Cube Cart merchants that install the buySAFE module will be able to apply for buySAFE and add it to their websites free of charge. Approved merchants will display the buySAFE Seal, which provides the only explicit, third-party endorsement of a merchant's trustworthiness and reliability. The buySAFE Seal also indicates that the merchant is continually monitored, and that their customers' purchases can be fully guaranteed with a bond from buySAFE and its surety partners Liberty Mutual, Travelers, and ACE USA. Approved merchants can download and install the osCommerce and Cube Cart modules from the buySAFE Developers' Network website.

"buySAFE's mission is to make every online transaction trusted, reliable, and virtually risk-free," said Jeff Grass, buySAFE CEO. "With today's announcement we've taken another important step toward achieving that goal by making buySAFE available to the hundreds of thousands of merchants that use osCommerce and Cube Cart for their e-commerce shopping carts."

Grass added, "With buySAFE on their sites, these merchants can create greater trust with shoppers, resulting in higher conversion rates, higher repeat visitors, and greater overall sales."

To qualify for buySAFE, online merchants must pass the buySAFE certification process, which ensures that they are financially sound, reliable, and committed to delivering on their terms of sale. Merchants that use buySAFE experience higher conversion rates, higher sales, and more frequent repeat shoppers, and also earn additional revenue from any buySAFE bond guarantees their customers purchase. buySAFE is completely free for merchants to use on their websites. Merchants who would like to apply should visit www.buysafe.com.

buySAFE has built significant momentum in the e-commerce arena in recent months. In addition to the introduction of modules for osCommerce and Cube Cart, buySAFE also recently announced partnerships with CRE Loaded and 3dCart to make buySAFE available to their customers. Shopping cart providers MIVA Small Business Solutions, Zoovy, and Cart32 have also integrated the buySAFE trust solution into their products. buySAFE also recently announced that several new enterprise customers are using its solution, including leading home improvement etailer Home Décor Products, and DVD Planet, part of Infinity Resources, the third-largest DVD retailer online.

About buySAFE
buySAFE, Inc. is an expert at ensuring safe, reliable and virtually risk-free online shopping. buySAFE and its surety partners — Liberty Mutual, Travelers, and ACE USA — certify online merchants to ensure they are trustworthy and reliable, monitor them continuously, and stand behind the certification by guaranteeing a shopper's purchase with a bond, up to $25,000. buySAFE is the only company in the world that provides online merchants with an explicit, third-party endorsement of their reliability and trustworthiness, backed by a bond guarantee.

buySAFE has been proven to increase buyer confidence by providing certified merchants with the buySAFE Seal for display on their website and by enabling shoppers to guarantee their purchase with a bond. In so doing, buySAFE also benefits merchants because shoppers are more likely to buy when they have trust and confidence that the merchant will perform as promised. With increased buyer confidence, buySAFE Merchants typically enjoy higher website conversion, more repeat buyers and a better ROI on all their marketing dollars. buySAFE has guaranteed more than 12 million online purchases with a surety bond. buySAFE is headquartered in Arlington, Virginia. More information can be found at www.buysafe.com.

 

 

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